Cisco Connected Mobile Experiences: Boost Revenues with Better Service

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Transforming Hospital Experiences

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Wi-Fi has always enabled faster, mobile network connectivity to make internal processes more efficient. Now you can use it as a tool to more effectively engage your customers, provide the right content at the right time, and generate revenue.

Using smartphones and the mobile Internet, your customers have embraced a connected lifestyle. Whether you are in retail, hospitality, transportation, healthcare, education, or government, Cisco Connected Mobile Experiences (CMX) lets you tap into this lifestyle now. Provide your customers with a highly personalized mobile experience that builds loyalty and boosts customer satisfaction.

Built upon Cisco Unified Access infrastructure, CMX is a platform for business innovation that includes:

Cisco Mobility Services Engine, Cisco wireless access points, and Cisco wireless controllers

Detect presence of mobile devices, transparently connect to Wi-Fi, and locate mobile devices to deliver location-based services.

An open Mobility Services Representational State Transfer (REST) API

Easily integrate location and contextual attributes into relevant customer applications.

Cisco and ecosystem partner applications

Deliver location-aware guest access, device-based services, browser-based services, mobile apps, online and onsite analytics, social analytics, and ads and offers.

CMX helps organizations increase efficiencies by better understanding customer behavior with onsite, online, and social analytics.

Onsite location analytics uses CMX to detect presence, locate, and track all Wi-Fi devices. It then aggregates and enhances the data to gain insight into the visitor interaction with the venue. The analytics engine classifies and groups the data based on defined criteria to provide information such as dwell times, crowding index, and traffic paths.

Online analytics equip organizations with the top websites that customers are visiting while in the venue, and the percentage of visitors who have taken advantage of online banner campaigns. Online analytics can help organizations better understand aggregate trends of websites such as online reviews, competitor offers, and social media chatter. The data helps customers combat show rooming and deliver a more relevant mobile experience.

Social analytics, including the Cisco CMX for Facebook Wi-Fi solution, deliver social media demographic information of customers who have checked in to the venue from their mobile device. With this information, organizations can gather aggregate trends such as age, gender, or city of origin.

The intelligence from CMX Analytics helps you provide the most rewarding experience for you and your customers. Get more from your wireless network with Cisco CMX.

The ability to capture new customers and keep existing customers by delivering more value is essential to continued growth in all customer-facing industries. Cisco Connected Mobile Experiences (CMX) allows customers to connect through your onsite Wi-Fi. It opens a direct channel of communication that lets you better understand and deliver what your customers want.

When you more effectively engage your customers, you can:

Increase loyalty of existing customers and attract new customers by providing them with a personalized experienceIncrease customer conversion by providing key information at critical decision points in the purchase processReduce potential for show rooming by proactively responding to online customer behaviorIncrease brand exposure through social media check-in and feed streamingIncrease customer satisfaction by helping customers make decisions more aligned with their needs

By helping you better understand how your customers actually behave while at your site, Cisco CMX helps you make the best use of your floor plan. With this improved insight, you can:

Determine the most trafficked locations to position or price products or servicesAdjust venue layout to optimize traffic flow in periods of high useAdjust venue layout to place goods or services along the most used pathwaysStaff service locations to accommodate customer flows and time of dayEvaluate impact of floor plan adjustmentsFor your customers and your business, the Cisco CMX solution can deliver the right information at the right time.

The CMX solution integrates new and existing Cisco technologies and services with hardware and software components supplied by third-party partners.

Cisco Aironet Access Points

Provide robust wireless performance and optimized performance.

Cisco Wireless Controllers

Support large and small wireless deployments.

Cisco Mobility Services Engine (MSE)

Get advanced spectrum capabilities, location services, advanced location services, and adaptive wireless IPS. The MSE is available as a physical or virtual appliance, and includes APIs and an SDK to support a growing ecosystem of third-party applications.

Cisco Identity Services Engine

Manage and enforce policy for wireless onboarding and access with saved profiles that determine the level of access suitable for guest networks.

Cisco Prime Infrastructure

Get complete wired and wireless network management and reporting from a single pane. Cisco Prime Infrastructure functions as the interface for the Cisco Mobility Services Engine.

This Cisco developed standard allows mobile device users to automatically shift from 3G/4G to W-Fi connectivity based on roaming credentials administered by services providers.

Most of the world's leading service providers use Cisco carrier-grade switches, routers, and network components.

CMX Ecosystem Partners

Partners in the Cisco Developer Network deliver location-aware guest access, device-based services, browser-based services, mobile apps, online and onsite analytics, social analytics, and ads and offers.

Open up new revenue opportunities for enterprises and service providers. Cisco Connected Mobile Experiences (CMX) provide the wireless platform for business and network service innovation. Cisco Services, together with Cisco partners, offers services to help plan, build, and manage your mobile wireless solution and get the most from your existing network.

For enterprises, Cisco Services helps extend bring-your-own-device (BYOD) initiatives beyond employees, to engage customers with a personalized mobile experience based on their location and preferences. For service providers, Cisco Services can help expand 4G, Long-Term Evolution (LTE), and Wi-Fi services with small cells to provide personalized mobility services.

To deliver an effective and optimized mobile experience, your deployment should consider the industry, business, customer, and your existing network infrastructure. Cisco Services, together with its partners, can help with professional services that support you across three important areas of your CMX platform:

PlanningDeploymentManagement

During the planning phase, Cisco Services or a certified partner will assess your WLAN to:

Evaluate your existing WLAN infrastructureCapture both technical and business input and requirements

Next, the team will use the Cisco WLAN Planning and Design Service, which includes location services and high-density wireless. Your services delivery team will use the assessment findings to help you plan and design your connected mobile experience solution, addressing important elements such as:

Access point placement and mapping against venue sizeLocation service functionalitySecurity and compliance concerns

With the scope of your solution deployment well defined, your Cisco Services team can design a high-density, location-aware wireless network that:

Addresses your primary needsProvides a clear path to future growth and expansion

The actual development and deployment of your Cisco CMX solution can be performed by Cisco Services teams or a qualified professional services partner. Either delivery model:

Is built on proven Cisco methodologiesIncludes advanced technology expertiseUses Cisco smart services technology and intellectual capital

After your Cisco CMX solution is in place, you can let Cisco or one of its partners manage day-to-day operations to help ensure:

Peak performanceOptimal return on investmentTalk to your Cisco representative or a certified partner service representative to tailor a solution for your needs.

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Review: Scosche enters car radio fray with iOS connected controlFREQ

Review: Scosche enters car radio fray with iOS connected controlFREQGet the lowest prices anywhere on Macs and iPads with exclusive coupons: Apple Price Guide updated May 25th. (Get the lowest prices anywhere) HomeReviewsBackpagePrice GuidesNew MacsMacs with AppleCarePrevious MacsiPadsApple Wireless DevicesBid on New & Used Apple ProductsFollow UsTwitterFacebookGoogle+RSS Feeds & QriusiPhone AppTip UsSend us a tiptip us anonymouslyContact us by e-mailForumsAAPL: 445.15 ( +3.01 )Never miss an update Follow AppleInsiderFollow @AppleInsider –A+
Sunday, May 26, 2013, 07:10 pm

Review: Scosche enters car radio fray with iOS connected controlFREQBy Victor Marks

After decades in the car audio industry, and many years spent as a consumer device and accessory maker, Scosche recently debuted its first Bluetooth car stereo receiver in the controlFREQ, a single DIN head unit that can be controlled with smartphone app.


The most important thing about car audio in this day of heavily integrated, manufacturer provided entertainment systems is paying attention to how integrated they are, and what you give up when you change to an aftermarket system.

Hardware

The first thing I noticed when using the controlFREQ was the immediately apparent lack of niceties from my old Cadillac receiver, which handled low fuel consumption, boasted steering wheel controls, integrated seat and mirror memory settings tied to the unlock key fob remotes, a trip computer, oil life and a number of other features I can't even recall.

I admit, these features are not crucial for driving, but having had them, it's as if I've given my car a lobotomy with the new unit, crippling its convenience.


The controlFREQ has its benefits, but there are a few things that Scosche didn't get right. The receiver doesn't have a dedicated Siri button (or for Android, one that prompts the voice dial feature), lacks an external microphone and has no remote connector to translate commands from the car's steering wheel-mounted controls.

Why are these a big deal? Driving with Siri (or to a lesser extent, the automation found in Android or Windows Phone) is a great experience. Pressing a button to gain access to a phone's handsfree features is a perfect way to interact while on the road. It's not hard to do technically, and Scosche missed out on this feature.

Microphones need to be near the face to pick up voice well. In a car, this usually usually means installation around the rear view mirror, on the front pillar, or near the gauge binnacle. Anywhere that is close to, or in line with the driver's head. Locating the only microphone on the center stack means it isn't going to work as well as it could.

A component that would allow support for existing steering wheel control is an odd thing to exclude. This is especially confusing when Scosche already sells PAC-Audio devices which adapt car manufacturer's steering wheel controls to the remote interfaces on popular radios from Sony, Pioneer and JVC. The company also makes a wiring adapter with logic that allows from-the-factory parts, such as Bose Amps and GM's OnStar, to continue to work when an aftermarket stereo is installed.

Given this engineering capability and knowledge, why couldn't Scosche have included a remote interface in its first car stereo? If it had replicated any one of the remote signals already sold in one of the firm's other products, my steering wheel controls would still function.


The controls that the receiver does have are well-executed. For example, the volume knob has a subtle click detent feel to it and turns with ease. It's large, knurled and easy to grab hold of. The screen is easy to read despite being segmented like old car stereos or alarm clocks, most likely a move to keep manufacturing prices down.

Installation

For the review, Scosche provided the following:
Scosche controlFREQ car stereo
Scosche GM1586B fascia (dual and single DIN) for my car, a 2005 Cadillac CTS
Scosche GM20SR Stereo Replacement Interface for 2003-2006 Cadillac SRX and CTS (retains Bose and OnStar)
The installation was relatively straight-forward, but there were some minor difficulties regarding compatibility.


For example, the controlFREQ comes with a large sticker labeled "Warranty Void if Sticker Damaged or Removed."

Unfortunately, the act of inserting the Scosche radio in the provided fascia, using the company's ISO mounting tabs, will shred the sticker. You read correctly - installing the radio using parts from the same manufacturer causes damage that supposedly voids the warranty.

When made aware of the issue, Scosche noted that damage to the sticker during installation is usually not a problem, and the company would honor the warranty as long as the customer retains a copy of the purchase receipt.


The Scosche GM1586B installation kit came with a single DIN surround and a dual DIN surround to make the gap around the radio follow the surface profile of the larger fascia - essentially a more "factory" look. The piece that comes stock on the controlFREQ doesn't.

When I switched the controlFREQ's fascia with that of the GM-specific part, a few of the very tiny snap fingers that hold it on (2 on each side) broke in the process. Using the nice one that comes with GM1586B prevents the radio faceplate from folding down or being easily removed - essentially blocking easy access to the reset button, SD Card slot and CD slot.

Scosche assures me that it's looking at redesigning this surround so that it can accommodate the the faceplate folding down.

Previous Page12Next PageJump to comments (7)Categories:General(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_US/all.js#xfbml=1"; fjs.parentNode.insertBefore(js, fjs);}(document, 'script', 'facebook-jssdk'));Tweet!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src="//platform.twitter.com/widgets.js";fjs.parentNode.insertBefore(js,fjs);}}(document,"script","twitter-wjs"); On Topic: GeneralFoxconn may sell own branded accessories after Apple profits dipReview: Scosche enters car radio fray with iOS connected controlFREQWorking Apple I fetches $671,400 in German auctionGoogle's Motorola issues second appeal of dismissed ITC case against AppleSouth Australia's first Apple Store draws line hours ahead of opening [update: photos and video]Today's' HeadlinesFoxconn may sell own branded accessories after Apple profits dipApple's iPhone sales tactics in Europe under antitrust investigationRelated ArticlesBMW confirms iPhone compatibility with handsfree callingFirst Look: 'auris' brings Bluetooth audio to legacy 30-pin docksApple plans Bluetooth iPod adapter, report claimsNew headphone, mic options for late 2008 iPodsApple's smart audio splitter lets multiple users view content on a single devicePrevious Comments View Allrobin huber2013/05/26 07:47pm

Would love to put this in my 2003 Subaru WRX, but the double-DIN stock unit includes a 6-disk CD changer that I'd have to give up. I'd be willing to sacrifice that for a single disk slot, but the review doesn't mention it including one. Maybe the next rev?

frxntier2013/05/26 10:55pm

Quote:Originally Posted by Robin Huber?

Would love to put this in my 2003 Subaru WRX, but the double-DIN stock unit includes a 6-disk CD changer that I'd have to give up. I'd be willing to sacrifice that for a single disk slot, but the review doesn't mention it including one. Maybe the next rev?
Why wouldn't you just load up a USB device with music, or stream via Bluetooth? CD's are just not worth the effort anymore.

Also, there are so many better head units available. The only 'good' thing about this one is the app. Which would be completely useless to me as I'd prefer to change tracks and volume on the head unit or with the steering wheel controls. An Alpine or Pioneer unit is much better for integration, even at this price.

I'm surprised something as boring as this is even on AI. Its one of the most basic head units I've ever seen.

michael scrip2013/05/27 12:17am

Wishing more headunits had REAR USB and AUX ports.

I hate having cords sticking out all the time...

cash9072013/05/27 01:37am

Quote:Originally Posted by Michael Scrip?

Wishing more headunits had REAR USB and AUX ports.

I hate having cords sticking out all the time...
My stock radio inside my 2011 F-150 has both, though they aren't attached by default. I ran a USB and mini-plug extension cable to my glove box where it connects to and old iPod classic. Out of sight, out of mind, but all of my music is a available at the touch of a button or simple voice command.

The trouble third party manufacturers are running into now, which is mentioned in this article, is just how integrated and feature packed the stock units on most modern vehicles are. I love Alpine amps and speakers, but there was no way I was going to give up the hands free control that Ford's Sync system gives me. Instead, I did what most people are doing these days, and ran a speaker level feed to an audio processor which kicks up sound quality to respectable levels, before passing it off to a solid amp and some decent speakers. The end result is superior sound, without sacrificing built in functionality or making my truck a target for thieves.

Until third party manufacturers like Alpine, Pioneer, Kenwood or Sony can roll out units that offer more features than the stock models instead of less, their market share will continue to decline. Gimmicky app-driven solutions like this are definitely not the answer.

philboogie2013/05/27 02:29am

Quote:Originally Posted by Robin Huber?

Would love to put this in my 2003 Subaru WRX, but the double-DIN stock unit includes a 6-disk CD changer that I'd have to give up. I'd be willing to sacrifice that for a single disk slot, but the review doesn't mention it including one. Maybe the next rev?
CD? That is sooo 1985.

davemcm762013/05/27 02:43am

I think I'll stick to my Sony S300BTX head unit with it's internal usb port iPod draw where the cd slot would normally be so my 80Gb classic can live quite happily tucked away inside it. Full Bluetooth support and an external USB let me charge or play music from my iPhone should I need to which make it near perfect for my needs...

redgeminipa2013/05/27 08:59am

Quote:Originally Posted by Robin Huber?

Would love to put this in my 2003 Subaru WRX, but the double-DIN stock unit includes a 6-disk CD changer that I'd have to give up. I'd be willing to sacrifice that for a single disk slot, but the review doesn't mention it including one. Maybe the next rev?

If this will work for you, go get one. Even though CD isn't clearly mentioned, the one picture above clearly shows it, and this little sentence references it: "essentially blocking easy access to the reset button, SD Card slot and CD slot."

?

As for the 6-disc changer, I've quickly gotten over having one once I loaded?up my iPhone with music. I quickly learned it was so much more convenient, not to mention easier while driving, to have thousands of songs available at my fingertips. I can't remember the last time I played a CD in my car since I've gone to Bluetooth streaming with my iPhone.?

?

For now, it looks like I'm sticking with my JVC KW-AVX740. I'm still waiting for someone to make a decent Bluetooth audio/video head unit with iPhone 5 integration, with Lightening connector support and all.?

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